Of course high-end makeup brands like Nars and Bobbi Brown can offer the luxury and quality (and also a hefty price tag), but these days, high street brands are giving them a run for their money.

You don’t have to drop half your pay check on top-end products- you can more often than not, achieve an identical look on a budget.

One brand in particular has taken the top spot to be voted best overall makeup brand- AND it’s sold in Boots.

Sitejabber, a consumer website, did a bit of digging through 11 thousand pictures and comments on Reddit thread r/MakeupAddiction, to find the ‘best’ brand.

The unlikely winner turned out to be none other than NYX Professional Cosmetics- a HIGH STREET, affordable brand. You can get your hands on this gem of a brand either online or in Boots stores across the country.

NYX was found to appear in a whopping 42% of images and had the most mentions for skin, lip and eye products!

We’ve got to say we’re with the general consensus, having tested our fair share of the brand’s offerings and LOVING them all. Below, we’ve hand selected FIVE of our fave essentials…


Green colour correcting concealer.

This is a life saver for those who suffer with pigmentation and blemish-prone skin!

Initially, the colour is daunting- to say the least.  But, don’t let it put you off- it actually works a treat to counteract the redness of acne and scars on the face (of course you have to add concealer/ foundation over it, unless Shrek vibes is what you’re going for).

Image Source/ nyxcosmetics.com

Soft matte lip cream.

These have been raved about for years now- and were once the most-wanted lip product on the market (way before Kylie and her lip kits).

It offers exactly what it says on the tin- a buttery soft, MATTE colour that lasts on the lips. These are so loved as they don’t cake up and dry the lips out, unlike other similar priced alternatives!

The shade names are also a winner- named after the biggest cities in the world! Why not match your lip colour to your fave destination…

Image Source/ nyxcosmetics.com


Highlight and contour kit.

Move over Anastasia Beverly Hills, because for HALF the price, this palette accommodates for every skin tone and possible highlighting and contouring trick!

With both warm and cool tones contours, as well as the wide range of highlighting powders, it really has it all. It blends like a dream and doesn’t leave you with that dreaded patchwork look!

Image Source/ nyxcosmetics.com


Butter lipgloss.

If gloss is your thing, this is one of the best on the market. And, you can get it for just over a fiver.

Long-lasting, hydrating and NON- sticky and- what more could you ask for? None of the dreaded hair-sticking- to-lips with this one…

Image Source/ nyxcosmetics.com

Matte setting spray.

This is a cult classic in the beauty community! Regardless of its affordable price, it holds its own against some of the priciest setting sprays on the market.

Image Source/ nyxcosmetics.com