Old Logos That They Should Bring Back

By Paula Tudoran 10 months ago

Pepsi's Vintage Swirl

Image Source: Reddit

Remember the playful Pepsi logo from the '70s? Its colorful swirl, reminiscent of carefree soda sips at picnics, has an undeniable retro charm. Bringing back this logo would not only tap into the nostalgia of yesteryears but also infuse a delightful, pop culture vibe into today's modern packaging, creating a bridge between generations with a single sip.

Apple's Rainbow Apple

Image Source: Reddit

Ah, the '70s — a time when Apple's logo resembled a cheerful rainbow. This colorful emblem harkens back to a time before sleek minimalism dominated the design world. The rainbow apple evokes a sense of diversity and inclusivity, embodying Apple's ethos of making technology accessible and enjoyable for everyone. Reviving this logo would be a vibrant tribute to the brand's vibrant history.

KFC's Colonel Sanders

Image Source: Reddit

The old KFC logos featuring the affable Colonel Sanders not only made us crave fried chicken but also made us feel like we were part of a savory legacy. Colonel Sanders' friendly visage adds a personal touch, turning a fast-food joint into a comforting destination. Bringing back this logo would reintroduce that inviting charm, reminding us that KFC isn't just about food — it's about a shared experience, a piece of Americana.

Starbucks' Original Siren

Image Source: Reddit

Starbucks' original siren logo, with her enigmatic allure, transports us to a world of maritime adventure and caffeine-infused escapades. This emblem captures the essence of gathering over coffee, a centuries-old tradition of storytelling and bonding. By resurrecting the original siren, Starbucks would evoke a sense of curiosity and connection, reminding us that every coffee cup holds not just a beverage, but a voyage of camaraderie.

Nintendo's Cultural Aesthetics

Image Source: Reddit

Nintendo's retro logo from the '70s and '80s was a captivating fusion of cultural aesthetics. Written in elegant Japanese characters in blue against a pristine white backdrop, this emblem exuded a timeless charm. The red background corners framed the logo with a touch of vibrancy, reminiscent of pixelated adventures that sparked joy. Reviving this logo would transport us to a world where gaming was an art form, a symphony of colors and characters waiting to be explored.

Shell's Distinctive Shell

Image Source: Reddit

With its intricately detailed shell illustration, the original Shell logo was more than just a symbol — it was a graceful homage to nature's perfection. This logo spoke of a brand that honored the environment, embodying a commitment to purity and sustainability. By resurrecting this emblem, Shell would not only tap into its rich heritage but also reaffirm its dedication to preserving the world's precious resources.

Old Spice's Nautical Charm

Image Source: Reddit

Ahoy, nostalgia! Old Spice's older ship logo, reminiscent of seafaring adventures and rugged exploration, carried the scent of bold masculinity. This emblem stood as a testament to an era of fearless journeys and untamed horizons. Reviving this logo would bring back the essence of classic manliness and infuse a modern sense of daring, reminding us that the spirit of adventure lives on, and so does Old Spice.

Nokia's Connecting People Hands

Image Source: Reddit

Nokia's iconic logo, featuring two hands reaching out, represented a visual promise of connection in a disconnected world. This logo's significance has deepened in the digital age, where our devices have become extensions of ourselves. Bringing back this symbol would be a powerful reminder that amidst screens and signals, the human touch truly bridges the gaps and keeps us united.

Gap's Timeless Blue Box

Image Source: Reddit

The classic blue box logo of Gap encapsulated a philosophy of enduring simplicity. This logo served as a visual anchor in a rapidly changing world, a constant reminder that some things remain timeless. Reintroducing this emblem would echo Gap's commitment to authenticity, signaling that amid trends and fads, the essence of enduring style is what truly matters.

Wendy's Freckled Wendy

Image Source: Reddit

Wendy's old logo, featuring the friendly freckled Wendy with her warm smile, was more than just a fast-food insignia; it actually felt like a home-cooked meal shared with a close friend. This logo added a dash of personal touch, reminding us that even in a bustling restaurant, there's room for genuine human connection. By bringing back this logo, Wendy's could serve more than just delicious food — they'd serve a slice of heartwarming nostalgia.

Burger King's Retro Playfulness

Image Source: Reddit

Burger King's retro logo from the '70s was more than just a quirky image — it was an instant mood-lifter. This emblem radiated a sense of carefree fun, as if it knew that good times were always on the menu. Reviving this logo would be like unwrapping a burst of joy, a reminder that sometimes a touch of retro playfulness can turn a meal into a memory.

AT&T's Bell System Unity

Image Source: Reddit

AT&T's iconic logo, featuring a black bell encased in a white circle with distinctive black edges, was a universal emblem of communication. In an era where technology links us globally, this symbol's call for connectivity resonates profoundly. It stands as a reminder that while our planet may be expansive, it's united by the intangible web of communication.

Polaroid's Colorful Spectrum

Image Source: Reddit

The rainbow hues of Polaroid's '70s logo felt like a burst of confetti celebrating every captured moment. This logo didn't just symbolize photography; it embodied the magic of instant memories. It was a promise that with a click and a whir, you could hold a piece of time in your hands. Bringing back this logo would be like reopening a treasure chest of joy, reminding us that every snapshot holds a vibrant piece of our story.

Xerox's Bold X

Image Source: Reddit

One of Xerox's logos wasn't just a letter but a statement of innovation carved in bold lines. This "X" marked the spot where the future met the present, where copies were made, and boundaries were pushed. It stood as a testament to Xerox's role in propelling technology forward. By resurrecting this logo, Xerox would declare that its legacy of pioneering spirit continues, inspiring us to make our mark in a world of constant change.

Reebok's Vector Art

Image Source: Reddit

Reebok's vector logo wasn't just lines and shapes but a visual surge of energy. This emblem didn't sit still; it sprinted, leaped, and pushed boundaries. It captured the heart of an active lifestyle, promising that every step you took, Reebok was right there with you. Reintroducing this logo wouldn't just be a nod to the past but a rallying cry for the present, reminding us that movement is life, and Reebok is the fuel.

Puma's Leaping Cat

Image Source: Reddit

Puma's leaping cat logo wasn't just an emblem but a visual race frozen in time. This image encapsulated the very essence of sports and athleticism, a leap toward greatness that each athlete aspires to achieve. The dynamic posture of the leaping cat evoked the rush of adrenaline, reminding us that Puma is more than just sportswear; it's a symbol of pursuing excellence with every stride.

Blockbuster's Ticket Stub

Image Source: Reddit

The Blockbuster logo with its ticket stub wasn't just a simple design — it was a golden invitation to a world of cinematic delight. The stub, a token of entry, hinted at the anticipation of choosing the perfect movie, grabbing a bag of popcorn, and settling in for an unforgettable evening. This logo wasn't just about renting films; it was about the magic of storytelling that united people across screens and couches.

MTV's Retro TV

Image Source: Reddit

MTV's retro TV logo was more than just a glimpse into the past but a time machine to a revolutionary era of music and visuals. This emblem teleported us back to a time when music videos weren't just videos; they were artistic expressions that fused sound and image. Reviving this logo would not only honor that groundbreaking era but also celebrate music's power to transcend genres and generations.

Polar Bear for Coca-Cola

Image Source: Reddit

The Coca-Cola polar bear mascot wasn't just a cute face but a warm hug in icy landscapes. This emblem melted hearts as it sipped on a bottle of Coke amidst snowy surroundings, reminding us that even in the chilliest moments, a sip of Coca-Cola could bring comfort and joy. Bringing back this mascot would be like inviting an old friend to share a cozy winter evening, complete with laughter, stories, and a touch of frosty magic.

Firefox's Firebird

Image Source: Reddit

Firefox's firebird logo was a mythical companion on the digital frontier. This logo embodied the intrepid spirit of exploration and discovery that defines the internet. The firebird's wings weren't just feathers; they were a ticket to a boundless world of knowledge and connectivity. Reintroducing this emblem would ignite the flames of curiosity, reminding us that every click is a step into uncharted territories of information and inspiration.

Chevrolet's Vintage Bowtie

Image Source: Reddit

Chevrolet's vintage bowtie logo from the early 1900s was a mark of enduring elegance and dependable performance. This logo graced automobiles that carried families through generations, embodying the legacy of craftsmanship and quality. Reviving this bowtie would remind us that Chevrolet's commitment to both style and reliability is as steadfast as the steel that shaped its classic cars.

NASA's Worm Logo

Image Source: Reddit

NASA's sleek "worm" logo was a visual launchpad to the cosmos. This emblem encapsulated the agency's forward-looking approach to space exploration, a promise that every mission was a step toward the future. The streamlined design was like a rocket cutting through the sky, representing the boundless ambition of human discovery. Bringing back this logo would reignite the thrill of interstellar dreams and remind us that the universe is our ultimate frontier.

Mastercard's Dual Circles

Image Source: Reddit

Mastercard's dual circle logo from the '60s was a visual handshake of trust and convenience. These interlocking circles spoke of seamless transactions, a bridge between consumers and the world of commerce. This logo wasn't just about payment; it was about connection. Reintroducing this emblem would signify more than just financial transactions; it would signal a world of possibilities within the grasp of those circles.

Nescafé's Coffee Plant

Image Source: Reddit

Nescafé's logo with the coffee plant wasn't just a simple design — it was a tribute to the humble origin of a beloved beverage. This emblem was a reminder that every cup of Nescafé held the essence of nature's warmth and nourishment. It was a symbol of coffee's journey from plant to cup, a journey that connected people across continents. Bringing back this logo would be like savoring a sip of history and culture with every brew.

Ford's Script Logo

Image Source: Reddit

Ford's original script logo was a signature of a rich automotive heritage. This emblem harked back to a time when cars were crafted with meticulous care and every model had a story to tell. The script was like an artisan's touch on the canvas of engineering, embodying the fusion of artistry and innovation. Reviving this logo would be a salute to Ford's enduring legacy and a reminder that every vehicle carries the spirit of its maker.

Levi's Two-Horse Patch

Image Source: Reddit

Levi's iconic two-horse patch logo was more than just denim embellishment — it was a badge of resilience and authenticity. This emblem was a testament to jeans that outlasted trends and adventures, becoming second skins for countless wearers. The patch held stories of rugged journeys and everyday triumphs, embodying the spirit of individuals who dared to dream and explore. Bringing back this logo would be a celebration of enduring craftsmanship and the enduring spirit of exploration.

Quaker Oats' Classic Quaker

Image Source: Reddit

Quaker Oats' classic logo with the Quaker man was a representation of purity, wholesomeness, and trust. This emblem symbolized oats that nurtured families, a simple grain with a profound impact on health and well-being. The Quaker man stood as a guardian of honesty and goodness, reassuring us that every oat was a promise of nourishment. Reviving this logo would be a reminder that a bowl of oats is more than a meal; it's a pledge of care and quality.

Playboy's Bunny Icon

Image Source: Reddit

Playboy's original bunny icon was an embodiment of sophistication and allure. This emblem captured the mystique of a lifestyle that blended luxury and liberation, creating a brand that celebrated sensuality and entertainment. The bunny wasn't just a logo; it was an invitation to a world of elegance and excitement. Bringing back this icon would be like reopening the doors to a legendary soirée, where every page turned and every story told was an exploration of desire and culture.

Pillsbury Doughboy

Image Source: Reddit

The Pillsbury Doughboy, a cheerful and doughy character, once adorned the brand's logo, and, therefore, every product. This jovial mascot symbolized the warmth and comfort of home baking, inviting consumers to create delicious memories in their kitchens. Reviving this logo would infuse a sense of lightheartedness and homemade goodness back into Pillsbury's image.

M&M's Endearing Classic Characters

Image Source: YouTube

M&M's original logo, adorned with its iconic characters, the utterly lovable Red and Yellow spokescandies, ingeniously brought a playful and irresistibly recognizable face to the brand. These animated mascots delightfully embodied the sheer joy of indulging in those delectable, vibrant chocolate treats, etching themselves as an indispensable cornerstone of M&M's cherished heritage.

The world's best logos with hidden meanings: Cisco

image source: reddit.com
Cisco is one of the leading internet network brands, and if you know where its headquarters is based, you'll know the name is inspired by that: San Francisco! So on looking at the logo, you might not think it's anything else but the brand name, but those distinct stripes at the top of the name actually represent both an electromagnet - and the Golden Gate Bridge!

Beats by Dre

image source: reddit.com
The logo for Beats is a great example of a simple, sleek and effective logo! When you first look, it just seems like the 'b' is the letter for the brand name, but on closer inspection, you can see the 'b' logo is enclosed in a circle - which represents the 'b' as the headphone, and the circle as the person's head wearing the headphone! It lets the customer connect more with actually wearing the brand.

NBC

image source: reddit.com
The NBC logo has to be one of the most famous, it's one most of us have seen even in the corner of our eyes while the TV is on in the background. The logo might just look like something colorful with the letters showing loud and proud, but those colorful shapes are actually supposed to represent a peacock, but also a celebration of color that NBC wanted to promote to encourage people to switch from black and white TVs to color!

Baskin Robbins

image source: reddit.com
Baskin Robbins is one of the most popular ice cream stores, with tons of great flavors - but we're not hear to get you hungry, we're here to talk about that famous logo! The Baskin Robbins logo has 31 flavors of ice cream - which it actually tells you, right there in the logo. The right hand side of the 'B' and the left hand side of the 'R' form the number '31'!

Roxy

image source: reddit.com
Roxy is part of the Quicksilver clothing company, with Roxy being the female line. Their logo is very much built to appeal to the female audience, as they firstly use a heart shape to better show off that more 'feminine' shape. Not only that, it actually includes the Quicksilver logo itself - twice! The original logo has been turned on its side and then duplicated.

Vaio by Sony

image source: reddit.com
Vaio from Sony (Visual Audio Intelligent Organizer) is a well known technology brand, and the logo just looks like a pretty cool way to show the name 'Vaio'. Actually, it means a lot more than that: the logo is supposed to show the combination of both digital and analogue. The 'V' and 'A' look like an analogue wave, and the 'I' and 'O' are made to look like a digital signal.

Amazon

image source: reddit.com
The Amazon logo has easily become a part of our everyday lives by now, so we mostly don't even pay attention to it anymore! The logo is built to reflect the sheer number of solutions Amazon can offer you: the logo pinpoints 'A' to 'Z' in the name, as you can literally find anything on their site. Not only that, the arrowhead is, of course, a smile!

Picasa

image source: 1000logos.com
Picasa has been a well-known image management and editor program, with this bright and distinct symbol. The logo at first looks like it's supposed to be a colorful camera shutter - because it is - but if you look closely at the negative space in the middle, you'll see that it looks like a house. This was suppose to reflect the idea of 'home', and the fact that casa also means 'home' in Spanish!

Eighty 20

image source: crowdspring.com
This one is very sneaky when it comes to mathematics, and you'd have to be pretty clued up on your binary codes to know what this logo is doing. Eighty 20 is a South African company which focuses on analytics consultancy, and it's logo reveals a series of squares in blue and grey. But the pattern of the coloring for those squares is actually the binary code 1010000 and 0010100, which means eighty twenty!

The London Symphony Orchestra

image source: pinterest.com
If you're anything like me, you might have thought this looks like an octopus putting up a fight, but no - the logo for the London Symphony Orchestra is firstly supposed to look like the letters L, S and O in curved font, but another look will reveal the shape of an orchestra conductor holding a baton! The font is purposefully chosen to look elegant, too - because it's an orchestra, after all!

Le Tour de France

image source: creativebloq.com
The logo for the famous Le Tour De France gives the impression of a sunny day owing to the yellow circle that takes precedence in this logo - a shout out to the fact that the bicycle races happen during the day. But the sun has been included cleverly alongside the font, because the circle sun also acts as a bicycle wheel, with the 'R' forming the shape of a person - or, more specifically, a cyclist!

Galeries Lafayette

image source: euronews.com
Galeries Lafayette is a very luxurious and expensive French department store, so obviously their logo is going to reflect that luxury - which the italic font definitely does. But there's more to it than that: due to this store's location and its French roots, there's actually an Eiffel Tower included subtly in the design, hidden amongst the 'f' of the Lafayette!

Newman

image source: wikipedia.org
Newman is another French brand, but this is a less luxurious clothing store than the first! It's still a popular French clothing company for male clothing, though, and the name 'Newman' obviously reflects its target market. But the logo itself is a clever reversal, because it looks the same when you look at it upside down. This is supposed to show the innovation and multipurpose-ness of their clothing!

Greenlabs

image source: logopond.com
Greenlabs is a digital marketing and web solutions company, although we have to say that's not entirely clear on their logo... you could be forgiven for thinking it's an environmental charity. But there's a good reason for that, because this company focuses on being an environmentally-friendly one. Not only that, the tree is shown as a brain, giving off the 'intelligent' impression of their brand.

BirdLove

image source: foody.com
BirdLove is a popular Viatnamese coffee brand, and we know coffee brands can have some of the most iconic logos (Starbucks!). Aside from being a pleasant sounding name, the simple logo for this brand does a couple of things: firstly, the font choice and simple design gives off a 'clean' impression, reflecting the brand, and secondly, the heart is actually the shape of two flying birds seen from a distance.

Nintendo Gamecube

image source: reddit.com
Nintendo Gamecube is a popular gaming console, and we know that the name comes from the very obvious cube design. The logo itself, though, is a little more interesting, as you firstly get the shape of a cube which is then inside another cube - this then reveals the outer cube cleverly forming the letter 'G', while the negative space around the inner one forms the 'C' - perfect!

Yoga Australia

image source: reddit.com
When you're deciding on a logo that reflects a yoga brand, you want it to give off an air of relaxation and simplicity, as well as showing what the brand is all about - this does both! Not only does it simply portray a woman doing a yoga pose, but it cleverly then creates the shape of Australia on the map in the negative space between her arm and leg. And there you have it: Yoga Australia!

BMW

image source: reddit.com
BMW is a very recognisable logo, but you might never have really thought about the coloring or design. The blue and white from the logo actually represent the flag of Bavaria, which is the home of BMW. Their logo looks very similar to the Rapp Motor Works logo, and some even think it's supposed to look like propeller blades as a shout out to their aviation past.

LG

image source: reddit.com
The logo for the brand LG is a very simple one, clearly giving off the letters 'LG' within it. It's very easily recognized and a popular technology brand, but it's a little more quirky than that, too. The letters in the logo actually create a face, with the G being the face outline and the L being the nose. There's then a little dot to give off the impression of an eye - so all in all, it looks like a 'human' brand you can relate to!

Lion Bird

image source: logomoose.com
There's nothing more fun than logos like this, where different people spot different things first. Some people might see the lion first, while some people might see the bird first. Either way, they're both there, and the lion has been incorporated in a more subtle way. Not only is it a great visual design, but it represents both sides of the brand, too, with the ideas of 'power' and 'attack' coming from both animals!

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